Background
The Society of Gynecologic Oncology of Canada (GOC) is committed to enhancing the professional development of healthcare providers and advancing research in gynecologic cancers. Recognizing the need for improvement, GOC sought recommendations and was referred to More Time To by Obesity Canada, a satisfied long-term client.
The Problem
GOC faced challenges with their existing website, which was cumbersome and outdated, making navigation difficult and hindering users from efficiently accessing important information. Integration of third-party software, such as help chatbots, was problematic due to technical limitations. Additionally, GOC relied on a separate external learning platform, which generated significant annual expenses without delivering adequate engagement from users.
The Solution
More Time To implemented targeted enhancements by rebuilding critical elements of the site’s header and navigation to streamline user experience. Essential content updates were applied to ensure accuracy and relevance. Additionally, all existing online courses were successfully migrated from the costly external platform to a cohesive, user-friendly learning management solution directly integrated within the GOC website.
Outcomes
The improvements significantly simplified site navigation and course enrollment processes, resulting in enhanced user experience. Transitioning away from the external learning platform yielded substantial financial savings, with GOC projected to save approximately CAD$30,000 annually. These savings and improvements position GOC to allocate resources more effectively toward their primary mission of education and research in gynecologic oncology.
Next Steps
Currently, More Time To is collaborating closely with GOC on an extensive redesign and rebuild of their entire website. The forthcoming version will employ modern design principles, leveraging a contemporary framework that promises enhanced aesthetics, improved functionality, and a robust online presence that GOC can proudly present to their community.
“Before working with More Time To, I was running out of time for things, but now I have time freed up which is really helpful. I had been doing the website management and programming off the side of my desk, but it has to be done with someone like Chris, who understands it and understands the environment that is changing so quickly.”
“More Time To solves any of our technical problems, I know that Chris is there and if something is not right I’ll ask him and he’ll help. And he puts up with our daft questions!”
AOCC
Obesity UK
